Capitalist Realism

Capitalist Realism is a term coined by the British cultural theorist Mark Fisher in his book "Capitalist Realism: Is There No Alternative?" published in 2009. It refers to the widespread belief and acceptance that capitalist market-driven systems are the only viable and realistic way to organize society.

Capitalist Realism encapsulates the idea that capitalism is not only an economic system but also a pervasive and all-encompassing cultural and ideological framework that shapes our understanding of the world. It manifests as a form of ideological dominance, where alternative modes of social organization or economic systems are considered unimaginable or impossible.